Any pharmaceutical marketing strategy targets the healthcare professionals or the doctors,who in turn prescribe the drugs to the patients or consumers liable to pay for the products. To register the brand in doctor’s mind is a herculean task. For this Heal all Pharmaceuticals provides the “Right Media Mix Strategy” THIS INVOLVES GIVING THE MARKETING INPUTS LIKE:
1.) Visual aids : Featuring all the Products
2.) Reminder Cards
3.) Posters
4.) Physician Samples
